Breach Intelligence Report 12 Dec 2025

Hayyu Skin Clinic

HEROIC
HEROIC Threat Intelligence Team
Email Address Phone Number Password Hash Username First Name Last
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Records Exposed 4,988
Source Type Database
Origin Darkweb
Password Type MD5

We noticed a recent data leak originating from Hayyu Skin Clinic, a prominent Indonesian beauty and e-commerce platform catering exclusively to women. The breach, discovered on March 8, 2023, exposed a significant volume of sensitive customer information. What struck us immediately was the relatively small yet potentially impactful dataset size, coupled with the specific demographic targeted by the compromised entity, raising immediate concerns about targeted social engineering campaigns.

The breach involved a database compromise at Hayyu Skin Clinic, resulting in the exposure of approximately 4,988 unique records. The leaked data includes a comprehensive set of personally identifiable information (PII) such as email addresses, phone numbers, usernames, first names, and last names. Critically, the dataset also contains MD5 hashed passwords, a weaker hashing algorithm that, while not directly revealing passwords, is susceptible to brute-force attacks and rainbow table lookups, especially for common password patterns. The compromised data was subsequently found posted on a public hacking forum, indicating a potential for wider dissemination and exploitation.

While specific news coverage for this particular breach is limited, the nature of the exposed data and the platform's demographic make it a prime target for phishing and spear-phishing attacks. Threat actors could leverage the leaked PII to craft highly personalized and convincing fraudulent communications, aiming to trick individuals into revealing further sensitive information or engaging in malicious activities. The use of MD5 hashing for passwords is a significant security oversight, as it significantly lowers the barrier for attackers to gain unauthorized access to user accounts should they obtain the hash. Further investigation into the specific vulnerabilities exploited and the potential for credential stuffing attacks against other platforms where users might reuse credentials is warranted.

Breach Breakdown

Domain N/A
Leaked Data Email Address,Phone Number,Password Hash,Username,First Name,Last Name
Password Types MD5
Date Leaked 12 Dec 2025
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Breach Rank #17,756 by affected users
Impact Score
0
sensitivity + scale + recency
Est. Financial Impact $36.1K fraud, phishing & misuse risk
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Identity Theft Risk Score

Risk Score: 8.7/10 - Critical

Data Exposure Analysis

Passwords Critical
Financial High
Personal Medium
Social High
Security Critical

Breach Timeline Analysis

March 2024 Multiple credentials exposed in recent data breach
January 2024 Password found in dark web marketplace
December 2023 Personal information leaked in major security incident

Security Recommendations

High Priority
Password Security

Critical: Change compromised passwords immediately and enable 2FA on all accounts

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